2026 College Planning Essentials
Review our annual guide to tuition costs, financial aid, investing strategies, 529 plans and more.
The J.P. Morgan Guide to the Markets illustrates a comprehensive array of market and economic histories, trends and statistics through clear charts and graphs.
Watch J.P. Morgan Asset Management Chief Global Strategist Dr. David Kelly as he focuses on the most important themes for investors.
Objective insights on alternatives industry trends, with charts and data across private equity, private credit, real estate, infrastructure and hedge funds.
Read our weekly commentaries to get market insights that may help inform your investment strategy.
What investment questions are on the minds of investors? Explore the questions investors ask frequently and find answers at J.P. Morgan Asset Management.
Eight time-tested strategies for guiding investors through today’s challenges and toward tomorrow’s goals.
Browse our Weekly Market Recap for a summary of the latest U.S. stock market headlines and insights, including an update on the S&P 500 returns.
Themes and implications from the Multi-Asset Solutions Strategy Summit to help guide your portfolio decisions.
Drawing on the insights and experience of our investment specialists and market strategists, we share our perspectives on key themes and solutions for tax management.
We highlight themes and implications from our equity team to help guide your portfolio decisions.
We highlight themes and implications from various fixed income teams to help guide your portfolio decisions.
We review trends across markets and economies, consider what they mean for our multi-asset portfolios and present a positioning update.
Drawing on the insights and experience of more than 800 global alternatives professionals, we share our perspective on the alternatives landscape.
The 30th edition explores how economic nationalism and fiscal activism create challenges and silver linings, and how technology will lift profits and productivity.
The Strategic Investment Advisory Group approaches today’s investment challenges with a global view across asset classes.
Discover our Guide to Retirement, updated annually to provide you with an effective framework for supporting retirement planning conversations with clients.
Using slides from the award-winning Guide to Retirement, we present 7 essential retirement planning principles, to help investors make more informed decisions.
Monthly short-form articles on timely retirement topics provides concise, up-to-date information essential for making informed decisions about retirement planning.
Expert guidance from our Retirement Insights team on Social Security and Medicare strategies, with actionable insights and research for a secure retirement.
Explore J.P. Morgan Asset Management’s ETF investing guide with insights on ETF market trends and best investing practices for smarter portfolio decisions.
Monthly ETF roundup covering U.S. AUM trends, fund flows, investor positioning, active ETF growth launches, and key developments across the industry.
Backed by $4.6T in assets, we harness our active edge to deliver timely ideas and actionable insights that empower investors to achieve what matters most.
Thanks to feedback from advisors, we've set new maximum sales charges of 3.5% for select portfolios, aiming to make our 529 plans more attractive and effective in achieving client goals.
Leverage our capabilities, maximize your opportunities
Combining a 529 plan’s tax benefits, flexibility and control with investment expertise from J.P. Morgan Asset Management
Open 529 plan accounts
63% of college savers not using tax-advantaged 529 plans, including 37% of households with $1+ million in net worth2
Capture and consolidate assets
$1.5 trillion of education savings currently in accounts not offering the income, gift and estate tax benefits of 529 plans2
Plan for more education expenses
75% of Americans unaware that 529 plans can be used for education expenses other than college as well as Roth IRA rollovers3
Retain and grow client relationships
93% of 529 users likely to stay with their advisor, and 91% would recommend that family and friends also open accounts2
Two 529 plans available across the U.S.
New York’s 529 Advisor-Guided College Savings Program
View the Plan’s income tax advantages, gift and estate tax benefits, New York state tax deductions, account features, sales literature and more.4
Future Path 529 Plan
View the Plan’s income tax advantages, gift and estate tax benefits, Nevada incentives, account features, sales literature and more.
News in education savings
Get our latest insights and explore resources to keep your clients informed and invested
2026 College Planning Essentials
Review our annual guide to tuition costs, financial aid, investing strategies, 529 plans and more.
Explore our full lineup of 529 plan portfolios
1 J.P. Morgan Asset Management, as of 12/31/25.
2 ISS Market Intelligence, 529 Industry Analysis 2024.
3 Edward Jones, May 2024.
4 Deductions are for account owners only and may be subject to recapture in certain circumstances, such as rollovers to another state’s 529 plan and withdrawals used to pay elementary or secondary school tuition.