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Principles for Successful Long-term Investing

Using Market Insights to achieve better outcomes

2025

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Plan on living a long time

We are living longer

Thanks to advances in medicine and healthier lifestyles, people are living longer. This chart shows the probability of reaching the ages of 80 or 90 for some who are aged 65 today. A 65 year-old couple may be surprised to learn that there is a 56% chance that at least one of them will live another 25 years, reaching the age of 90!

Many of us have not saved enough

Investors should start early by saving more, investing with discipline and have a plan for their future. Many people are worried about the risks associated with investing, but not enough about the risks that come with longevity.

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Probability of reaching ages 80 and 90

Persons aged 65, by gender, and combined by couple

Dive deeper into the data. Explore the charts.

Explore full Guide to the Markets

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Diversification does not guarantee positive returns or eliminate risk of loss.

The Market Insights program provides comprehensive data and commentary on global markets without reference to products. Designed as a tool to help clients understand the markets and support investment decision-making, the program explores the implications of current economic data and changing market conditions.

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Principles for Successful Long-term Investing

Plan on living a long time

Probability of reaching ages 80 and 90

Chart

Cash Isn’t Always king

Cash is a real drag

Avoid emotional biases by sticking to a plan

Compounding works miracles

Volatility is normal; don’t let it derail you

Seeing through the noise

Staying invested matters

The most essential principle of all

Staying invested matters

Good things come to those who wait

Diversification works

It’s the winning strategy over the long run

Dive deeper into the data. Explore the charts.